Business Outfitters by Lands' End

Happy Get To Know Your Customer Day!

Photo courtesy The Towbes Group.

Whatever business you're in, you won't get very far if you don't engage with your customers. After all, they are the reason you're in business. Here at Lands' End Business, we're proud to help our customers build their brands with logo'd apparel. In fact, when we see our customers succeed, it makes our effort all the more worthwhile. It's why, over the years, we've shared many of our customers' stories, most recently in our Behind The Logo video and feature article series as well as right here on our blog. We're grateful to outfitting partners such as Force 5 in South Bend, Indiana, for allowing us to visit their office, tell the story of their firm and share their insights into brand marketing—and how logo'd clothing is an essential part of a successful brand. In fact, Force 5 recommends branded apparel to their clients.

Just a few months ago, we were closer to home in Middleton, Wisconsin, with engineering and architectural consultants, Mead & Hunt. They shared with us how important branded apparel is to their business and helps their team make the right impression on the job.

However, our customers don't just work in offices. The Towbes Group employs maintenance and construction workers as well as office staff at their real estate management and construction business based in Santa Barbara, California. And logo'd shirts and tees are part of the uniform at Q Daddy's Pitmaster BBQ, a fun, fast-paced family restaurant in Smithfield, Virginia.

Photo courtesy The Towbes Group.

We're not only grateful to our customers for purchasing our logo'd apparel, but also because we learn so much from them, which in turn helps us improve our business. It's another reason why we love to shine a spotlight on clients and help promote their brands as well as ours. If you think your company or organization has a great story to share, we'd love to hear from you, through our website or on Facebook or LinkedIn. Perhaps you could be our next Behind The Logo feature!

 

Summer Team Outing? Get Your Logo Out There!

Photo by ALP STUDIO on Unsplash

If you haven't done so already, your business is probably planning a summer event to recognize employees or engage the community. Perhaps it's a barbecue, a tailgate at a sporting event, or picnic at a local park, with half a dozen grills fired up and a couple of bouncy houses—each company finds its own way to celebrate summer and recognize the contributions of staff, their families, and sometimes business partners, too. You might even be considering a charity event or volunteer project as part of your summer activities. Whatever your big event, Lands' End Business has everything you need to get your team into the spirit of summer.

It goes without saying that we have plenty of apparel—active polos for example—that keeps everyone looking and feeling great in warm weather. However, if you're looking for a quick and easy event outfitting solution, check out our screen print tees, which provide easy care and comfort with a faithful reproduction of your brand or event logo. For quicker turnaround and small orders, we offer direct-to-garment printing on some apparel. Since no minimum order is required, direct-to-garment printed apparel is ideal for small businesses.

Besides clothing, we have hundreds of items you can imprint with your logo for gifts, giveaways and door prizes. From our legendary canvas totes and beach towels to hats, drinkware and tech accessories—you name it! We can even add your brand logo to a cooler or grill accessories.

Every piece of logo apparel or branded promotional item makes countless impressions, and many items will be used a long time after the event itself is over. So, as we count down the dog days of summer, get your business ready to party with cool gear that gets your brand noticed outside the office.

 

 

Behind The Shoot: Boston, MA

Boston Public Gardens
A couple of weeks ago, several members of our creative team met up with a photo and video crew in the beautiful city of Boston to shoot our next Behind The Logo story. The subject? Boston Duck Tours, one of the city's most celebrated attractions and a long-time Lands' End Business outfitting partner. For three days, we joined them on their iconic amphibious vehicles or "ducks" through the historic streets of downtown Boston and on the Charles River.

Above: "Beantown Betty," one of Boston's famous "ducks." Below: Filming on the move in Boston's Beacon Hill district.

While we became pretty well acquainted with Boston, there wasn't much time for sightseeing. We were up at 5 a.m. each morning to get the cameras rolling. With rain and temperatures sometimes dipping to around 50 degrees, it wasn't exactly optimal June weather, but it provided the perfect opportunity to shoot our outerwear in action, protecting tour staff from the elements throughout the day.

Shooting outerwear details with Boston Duck Tours staff.

The next morning we headed to the Boston Duck Tours garage to get shots of the staff in Lands' End Workwear, including, appropriately enough, cotton duck jackets. We arrived early and worked around the departure of the vehicles for the day's tours. The garage houses all 28 ducks and remains busy through the day with vehicle maintenance, repair and cleaning.

Setting up at the Boston Duck Tours garage.

In addition to filming with Boston Duck Tours, our team spent a couple of days on location shooting other apparel—including polos and dress shirts—for our upcoming catalogs. Our Boston Duck Tours feature will be on our site and in our August catalog, so check back in several weeks for the full story and video. We think you'll agree it's wicked good!

Faneuil Hall, one of the historic sites you'll see on a Boston Duck Tour.

 

"FORE!"

Above: Teeing off at the Lands' End campus driving range.

It’s official—summer is finally here. For many of us, that means it’s time to grab our clubs and hit the golf course. In golf, as in life, there can be thrilling days when every shot is straight and true, and it seems you can’t miss. Other days….not so much. But the next hole could be the one that turns your game around…

This year, Lands’ End Business proudly sponsored the American Family Insurance Championship at University Ridge Golf Course in Madison, Wisconsin, a stop on the PGA Tour Champions Tour. This event features some of the top pro golf legends in the world teeing off, along with numerous sports celebrities.  Players and visitors alike have raved about this tournament: the course itself, the quality of play, and the genuine warm Midwestern welcome they receive. Besides that, the event has raised millions of dollars for the American Family Children’s Hospital in Madison and numerous other charities through tournament host Steve Stricker’s American Family Insurance Foundation. Some great golf and a great cause makes for a win-win!

If your company is sponsoring a golf event this summer, or you'd just like to promote your brand on the links with logo'd apparel, you can find great outfitting and accessories at Lands' End Business. Check out our breathable cotton mesh and moisture-wicking active polos, as well as outerwear for those unexpected showers and chilly days. And don't forget that embroidered canvas totes and golf gear make great promotional items for events, staff rewards and client gifts.

Better Outfitting for Your Healthcare Team

It's National Nurses Week, so here's a reminder that there's more to healthcare apparel than scrubs. Lands' End Business offers a wide variety of styles that work in a medical environment. Polos, dress shirts, knit tops and sweaters all provide excellent clothing options for your nursing staff and medical assistants. Professional outfitting helps put patients at ease, and adding an embroidered logo makes medical staff instantly identifiable. And, with Lands' End Business, you get long-lasting quality and easy care. However, don't just take it from us. Here's what Mercy Health, a healthcare organization in Michigan, has to say about choosing Lands' End Business as their outfitting partner for both patient care and administrative staff.