Owning a small business means more than putting a sign out front and offering a service or selling wares. It's about building relationships with customers, people you count on to keep the doors open.
Handing out holiday gifts is a nice way to reinforce that bond. It puts your logo in their hands - a reminder of your connection. But we have to ask: how much thought is put into your gifts?
Take the small family hair salon we frequent. They make each visit an event, especially for kids. The "group gift" we received? A plastic pizza cutter. "Pizza cutter? From a hair salon?" Yes. Sure, it's something we could use, but we have to say, the gift struck us as a bit, sorry for this, cheesy.
A pizza cutter with every perm? Naah.
We knew there had to be a better way, so we asked our merchants to help you out: "List great gift ideas for a variety of small business industries."
Need more ideas? Use the comment section and we'll get back to you right away.
Give it a try. Hand your best customers gifts that make a connection to your brand. Then notice the smiles and sincere "thank you!"